You'll notice the difference the first time you
sign-on and immediately feel at home. Designed as a resource for the music
programming on your radio station. MUSIC!Control is the
result of decades of collaboration between Programming and Research. Phil
Hall and Doug Jones met in 1979 and have developed winning radio stations in
most formats and all market sizes worldwide.
Exclusive: Research Shield®
Because we're a research company
instead of simply a technology or monitoring company, you get legitimate results
backed by over 35 years of radio research experience. We work with you on
design, plan, and execution. While you can draw raw numbers anytime,
MUSIC!Control only generates scores and percentages when statistically accurate
reporting standards are met. Its simple to conduct your studies with
MUSIC!Control, but we're there every step of the way as researchers and radio
programmers to help you. We constantly monitor your tests and are
continually assessing and updating our product to improve response rate and stay
on top of advances in technology.
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Designed for Radio People by Radio People®
Doug Jones Research
has been a leader and innovator in radio research for over 30 years.
Doug's analysis has been helping major radio stations strengthen and build their
audiences through innovative research like his
exclusive Profiler® audience research. Major broadcasters and Program
Directors have trusted Doug's research since the surge of FM radio. The list includes
ABC, Charter, Chase, Clear Channel, ESPN, Greater Media, Magid, NBC, Summit, and
Surrey among others. Now MUSIC!Control's technology and live online
reporting brings Doug's proven music research techniques in a cost effective way
to all of radio. A guy wins a best chef award and gets invited to one
inaugural ball and now thinks he should wear a tux all the time!
Chances
are you've heard Phil Hall's programming and didn't even know it. Millions
of people around the world have. Phil is one of radio's
most successful Programmers. As a PD, consultant, Vice President of
Programming for ABC Radio Networks, ElectricVillage, and OnRadio, his
work has been heard and seen on thousands of radio stations and web sites from North America to Asia
and Europe. His
techniques and philosophies have developed winners for ABC, Blair, CBS, Chase,
ElectricVillage, Evergreen Media, FM Japan, The Kravis Company, Metromedia, MJI, NBC, RKO, and
Surrey among others. Phil has also owned and operated radio stations as
well as The Radio Group, Ltd. Some of Phil's winning stations are KRTH, KFRC, KHJ,
KHYL, KLAC,
KLPQ, KODZ, KRAV, WFLA FM/AM, and WTIC.
Listener Based
Research and Programming
MUSIC!Control is part of the RADIO!Control web-based products designed to
develop stronger relationships between radio stations, listeners, and
advertisers.
MUSIC!Control combines a listener-based approach to Programming and Research with technology to give radio
listeners the opportunity to be heard by their favorite radio stations; and for
stations to gather likes and dislikes from listeners.
The MUSIC!Control survey is
designed to increase response and return testing by building the test around a
rewarding experience. The MUSIC!Control RADIO!Player is designed to
improve the experience of the respondent. It's intuitive and easy to use.
There are lots of helpful tools built into the RADIO!Player to make taking the
test enjoyable and not too time consuming. AT the same time, we are very
careful to insure the survey environment is credible.
Its like programming a radio
station. We've created an environment to increase time spent testing (TST)
from the listeners. When listeners sign-on, the experience is
automatically designed for their lifestyle. Results can sorted any way you
want.
Designed for
Program Directors
You can start using
MUSIC!Control almost immediately because the navigation and layout was designed
by Program Directors. MUSIC!Control gives you an
extensive number of PD designed report presets or customize your own. Sort your results just about anyway you want. Premium services offer
nearly unlimited customization of reports. If you use our Profiler®
audience research, you can cross reference non-musical listener preferences with
song preferences. And, that's just the beginning.
Excellent Frontend
with a Fine Backend to Boot
MUSIC!Control is simple,
straight-forward, and easy to understand. A collaboration of research,
programming, and technology, MUSIC!Control is intuitive, accurate, and easy for
you and your listeners to use. We combined our research and programming
skills with ROI Medium's Brian Estes user designed technology. Brian is famous
for developing user-focused technology and for "building tanks than look and
handle like Ferraris." Some of the world's largest corporations appreciate
Brian's designs everyday.
We're Never
Finished
MUSIC!Control is an organic,
ever-evolving product driven by the needs of the station and its listeners.
We don't set it and forget it. MUSIC!Control is constantly improving
because programmers will always question, researchers will always need to find
answers, and technology will always need to deliver.
Our Reputation is
based on Your Success
We've spent nearly 40 years
developing respect in our radio community. We have put our name on
MUSIC!Control because we are committed to providing actionable, high quality research that helps stations
grow ratings and revenue. We want to add you to our long list of trend setting,
winning radio stations. We'll do what it takes. We're partners.
It's imperative with both win.
